For close to a decade, I've worked at the intersection of strategy and people across branding, research, and design. But the tools stay the same wherever I apply them: research and insight to understand what's really going on, facilitation to make space for people to think and work together, and enough strategic structure that a good idea doesn't stay just a good idea.

In practice

Guest Lecturer, Kolding School of Design — facilitating strategy, positioning & career-development sessions for Master's students

Creative Strategist (L&D), Lenus eHealth — designing learning programmes & brand strategy courses across a 1,500+ client, 400+ employee organisation, 2022–2024

What I'm exploring

I'm drawn to work that brings people, ideas, and purpose together. The work I value most is usually about creating clarity and turning good ideas into something people can act on.

I'm particularly curious about roles and projects where that happens through learning experiences, facilitation, community-building, or helping purpose-led organisations translate their ambitions into action.

I write occasionally about reinvention, strategy, and learning on Substack.